Friday, December 20, 2019
Choose One Sector of the Industry That Has Experienced...
Choose one sector of the industry that has experienced rapid growth over the past decade. Discuss with examples what you consider to be the major reasons for this growth and how it has affected the industry. Over the last decade there have been significant changes in the travel and tourism industry. The cruise industry is an exciting modern and rapidly expanding global industry. During the current decade, it has continued to expand its capacity and develop new cruising opportunities for vacationers, now offering their customers a wider variety of packages at different lengths and price ranges. This has helped them to expand their market in the cruising areas such as the Caribbean, Europe and North America. There are three mainâ⬠¦show more contentâ⬠¦2006. Pg ââ¬â 417) These stripe cards can be used to pay for anything on the ship, and they work as a pre purchased, credit card. This innovation not only makes the life of the passengers but also places a potential increase in the profits made by the cruise companies, as passengers will always have a option of payment accessible to them. Branding is another critical aspect of the cruise industry when it comes to reaching and expanding on market segmentation and ââ¬Å"as the cruise market grows, the need for branding will become even more notable.â⬠(Dowling, K. 2006. Pg-3) Cartwright amp; Baird suggested that, ââ¬Å"Brand names are very important as they often carry with them considerable customer loyalty perceptions. Even when a cruise company acquires another company, they will often keep the name and ambience of the acquired company in order to retain the company base.â⬠(Cartwright, R. amp; Baird, C. 1999. Pg ââ¬â 73) Example: One of the biggest changes in the cruise industry is the number of families going on cruises. In the past, it was rare to see children on cruises. It is for that reason that cruise lines have had to adapt their packages to include younger children; one of the best examples of this is the Disney Cruise line. Disney offers many facilities and entertainment programs to their customers. On a Disney cruise you can experience many types of entertainment programs suchShow MoreRelatedLiterature Review of Training and Development of Marcantile Bank Bangladesh 5 Article14514 Words à |à 59 PagesStamford University Bangladesh Sub: Submission of a Thesis Report. Sir, With due respect, it is to inform you that the thesis paper is focused on the subject of ââ¬Å"Recruitment Selection of Human Resources: A Study on Urmi Garments Ltd.â⬠is presented for your kind appraisal. I was assigned to Urmi Garments Ltd. by the Assistant Manager of Urmi Garments Ltd. and was approved by you as my thesis during 45 days internship program. 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